Meet the Founders, Shereen Zarroug & Eleonora Fornelli
elly Baby Mom is proudly the first licensed Doula & Childbirth Support agency in the UAE providing mothers and partners a 360-degree offering from pregnancy and birth to parenting, encompassing education, emotional support and self-empowerment.
Through a plethora of personalized services, workshops and events. Belly Baby Mom aid expectant couples and new parents to make well-informed decisions resulting in an increase of respected choices, confidence and contentment within their role.
Brainchild of Shereen Zarroug and Eleonora Fornelli, Belly Baby Mom boast a rock-solid foundation based upon their innate passion and belief in the power of 'happy births, happy mothers, happy babies..' Belly Baby Mom are confident in creating change and making a difference throughout the region!
“With six children between us, we have seen and experienced it all, the struggles, the challenges and the sleepless nights. However, we have also experienced the joys, the laughs and the proud moments that are too precious to forget. As women, we make it through, and we learn to be there for one another. At Belly Baby Mom, we want to be there for women, to hold their hand in times of distress and ease the journey if it ever gets too tough. We believe that by working together, we can make a difference.”
– Shereen Zarroug, Founder.
“As birth & postpartum professionals, but also as mothers, our goal is to offer mothers the tools that will guide and support them where they need it most, be it during pregnancy, birth or motherhood.”
- Eleonora Fornelli, Co-Founder.
Our vision is to be the catalyst that makes the UAE the leading country in the world with the highest rates of positive birth and parenting experiences as a result of increased and on going support, education and respected choices.
Happy births, happy mothers, happy babies!
Our mission is to provide a 360 degree offering from pregnancy to parenting encompassing education, emotional support and self empowerment aiding expectant couples and new parents to make well informed decisions and therefore feel more confident and content within their role.
Through our on going and open communication with hospitals and maternity units on holistic and gentle birth practices, it is our mission to not only help spread awareness but strengthen relationships and trust with medical professionals resulting in collaboration and partnership.
As birth & parenting professionals, but also as mothers, our goal is to offer parents and parents to be, services that will guide and support them where they need it most.
We want to be there for women, to hold their hand in times of distress, and ease the journey if it ever gets too tough. We believe that together, we can make a difference… it’s about rebuilding
a village for every mother, especially for expats living in the UAE, as we know many of us
are living away from our closest friends and families.
We want to let mothers know, that is ok to cry, there is no shaming in motherhood’. And that sometimes it is not about doing what is right or wrong, but always about doing what you
know and trust is best for you and your child.
We are here to support you either way.